Shortland Street unshackled for the world

by Toby Manhire / 22 May, 2012
How a Twitter campaign broke the 20th anniversary Shortland Street episode free from the geoblock.
shortland street freethestreet twitter


Last night's feature-length 20th anniversary episode of Shortland Street can be viewed here. And it can be viewed from anywhere in the world, after South Pacific Pictures showed the willing and the PR nous to unlock it globally for 48 hours.

Here's how that came about. Please forgive the self-indulgence.

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