Paperboy: An announcement

by Paperboy / 09 January, 2018

Paperboy was launched in November 2016 and distributed across Auckland.

Bauer Media today announced that Paperboy magazine will not be publishing its expected next issue on January 25, 2018.

The company launched Paperboy in November 2016 with a goal of creating a magazine for a new Auckland: a brand that celebrated the diversity and uniqueness of a rapidly growing and changing city.

Paperboy championed a positive vision for Auckland. It did this by telling stories about better public transport, cycle networks, well-designed denser housing, projects to support the homeless, and people doing vital and interesting things in music, art, food, fashion and urbanism.

The magazine was free and, with 100,000 copies printed each week, widely available. Many thousands of Aucklanders shared Paperboy’s vision of the city and were grateful for the way the magazine highlighted this for them.

However, in a highly competitive market, the cost of producing such a high-quality free magazine exceeded the advertising revenue the title generated, so the tough decision has been made to cease publication under its current publishing model.

Readers can still enjoy Auckland-centric content on noted.co.nz, and Metro magazine, which is at its highest circulation since 2008.

Bauer Media is consulting with impacted staff with a view to redeploying them to other titles.

For media enquiries please contact:

Brendon Hill
Managing Director
Bauer Media
027 807 8515
bhill@bauermedia.co.nz

Latest

A big science investment - but where’s the transparency?
99199 2018-11-17 00:00:00Z Tech

A big science investment - but where’s the transpa…

by Peter Griffin

An extra $420m is being pumped into the National Science Challenges - but the reasoning behind the increased investment won't be released.

Read more
NZ music legend Gray Bartlett has a new album – and a wild past
99182 2018-11-16 13:32:58Z Music

NZ music legend Gray Bartlett has a new album – an…

by Donna Chisholm

We revisit this profile on award-winning guitarist Gray Bartlett, who's just released a new album, Platinum!

Read more
Vint Cerf: The father of the Internet reflects on what his creation has become
99178 2018-11-16 13:13:08Z Tech

Vint Cerf: The father of the Internet reflects on …

by Peter Griffin

"We were just a bunch of engineers trying to make it work. It didn't even occur to us that anybody would want to wreck it," says Vint Cerf.

Read more
Win a double pass to the NZ premiere screening of Mary Queen of Scots
99165 2018-11-16 10:51:28Z Win

Win a double pass to the NZ premiere screening of …

by The Listener

Starring Academy Award nominees Saoirse Ronan and Margot Robbie, Mary Queen of Scots explores the turbulent life of the charismatic Mary Stuart.

Read more
Goodside: The North Shore’s new food precinct
99155 2018-11-16 09:33:23Z Auckland Eats

Goodside: The North Shore’s new food precinct

by Alex Blackwood

North Shore residents will have plenty to choose from at Goodside.

Read more
A tribute to the dexterous, powerful and vulnerable Douglas Wright
99153 2018-11-16 08:25:30Z Arts

A tribute to the dexterous, powerful and vulnerabl…

by Sarah Foster-Sproull

To choreographer Sarah Foster-Sproull, Douglas Wright was both mentor and friend.

Read more
The death of Radio Live
99147 2018-11-16 06:54:48Z Radio

The death of Radio Live

by Colin Peacock

14 years after launching “the new voice of talk radio”, MediaWorks will silence Radio Live. Mediawatch looks at what could replace it.

Read more
Should Lime scooters stay or should they go?
99103 2018-11-16 00:00:00Z Social issues

Should Lime scooters stay or should they go?

by The Listener

For every safety warning, there’ll be a righteous uproar about the public good regarding the environment. It's about finding the right balance.

Read more